Marketing Mentoring + Education
Overview of Marketing Help for 2026
Ready to take your photography business to the next level? Let’s get started!
Let’s get down to business
Ways to work with me
Option One
Small Group Virtual Mentoring
Learn, grow, and connect with fellow family photographers in this supportive, small-group mentorship! Designed to give you hands-on guidance in marketing your business, this intimate setting allows for personalized coaching while also fostering collaboration and idea-sharing with like-minded photographers.
Together, we’ll cover essential topics like attracting your ideal clients, social media strategies, pricing with confidence, and creating a standout brand. You’ll leave with actionable steps, fresh inspiration, and a strong community of photographers who understand your journey.
Option two
In-Person One Day Marketing Intensive + headshots
Ready to refine your marketing strategy and elevate your brand? This personalized, one-on-one marketing intensive is designed specifically for family photographers who want to attract more of their dream clients and grow a thriving business.
We’ll dive deep into your branding, pricing, social media, and client experience—giving you clear, actionable steps to help you book more sessions with confidence. After our strategy session, you’ll step in front of the camera for a relaxed, professional headshot session, so you can show up online with confidence and personality!
Option Three
DIY Courses
Take control of your photography business with self-paced, DIY marketing courses designed just for family photographers! Whether you’re looking to attract more dream clients, master social media, refine your pricing, or create a standout brand, these step-by-step courses give you the tools and strategies to grow your business—on your schedule.
Each course is packed with practical lessons, real-world examples, and actionable steps to help you confidently market your business without the overwhelm. Learn at your own pace, revisit the content anytime, and start implementing proven strategies right away.
Want to work virtually in a group?
3 Week Virtual Group Marketing Mentoring
A guided marketing program designed specifically for family photographers who want to elevate their online presence, create a clear and effective marketing plan, and overcome mindset challenges that hold them back. This program provides strategic support to refine your website and Instagram, ensuring they attract your ideal clients.
You’ll receive expert guidance on content creation, branding, and storytelling, along with actionable steps to market with confidence and consistency. Whether you’re struggling with visibility, engagement, or self-doubt, this program will help you develop a marketing strategy that feels authentic and sustainable.
This includes 3 Live Calls/Week.
Learn more about Small Group 3 Week Mentoring
Over 2024, I did some group coaching for family photographers but struggled to find the right length of effectivity and platform for learning. In the beginning of 2025, I offered 8 weeks of one-on-one help which I loved but mentoring 6-8 students meant 6-8 HOURS of individual hours and it just isn’t sustainable as a working family photographer myself.
So I am bringing back small group! We will meet, virtually, once per week (will be recorded) to discuss website + social reviews, marketing strategy and mindset shifts plus any and all q+a.
The goal is create a solid foundation and then marketing habits to stick to moving forward.
Ready to get some clarity? Groups start each month.
Click Below to Join!
April will start on April 8th and run through April 25th. The lives will be Tuesday Mornings at 9:30am Pacific Time. Lives will be recorded.
May will start on May 7th and run through May 28th. The lives will be Wednesday Mornings at 9:30am Pacific Time. Lives will be recorded.
June will start on June 3rd and run through June 24th. The lives will be Tuesday Mornings at 9:30am Pacific Time. Lives will be recorded.
Want to work together in-person?
One-On-One Marketing Mentoring Intensive at Studio Margo
Struggling to attract your ideal clients or feeling lost when it comes to marketing your photography business? This in-person mentorship is designed just for family photographers like you!
Through personalized guidance, practical strategies, and real-world examples, you’ll gain the confidence and tools to build a thriving business. We’ll cover everything from branding and social media to pricing, client experience, and booking more of the sessions you love.
No confusing jargon—just friendly, hands-on support to help you grow. Let’s turn your passion into a profitable, sustainable business together!
Interested in the One-on-one Marketing Intensive?
Here is an overview of our time together
Review your current marketing strategy (or lack there of :)- this includes your IG, website, other socials, email list and more.
Come up with a plan to meet your goals and works with your comfort level and time commitment.
Finish with headshots (and cookies!)
Ready to Get Started?
Book Now
Why One-On-One?
I have mentored with many family photographers
just like you! Here’s what they say about the One-On-One Mentoring Intensive…
Want to work on Your own?
DIY Marketing Courses
Designed for family photographers who want to refine their marketing skills without committing to a long-term program, these one-off courses provide targeted training on essential strategies to grow your business. Learn how to harness the power of Facebook Ads to attract and book your ideal clients, optimize Pinterest to drive consistent traffic to your website, and develop a strong website strategy that turns visitors into inquiries. Each course is packed with actionable steps, real-world examples, and industry-specific insights to help you market your photography business more effectively. Perfect for photographers who want to sharpen their skills and see immediate results.
DIY Courses
Facebook Ads for Family Photographers
This course is designed to help family photographers create a strategic, client-focused website that turns visitors into bookings
Pinterest for Family Photographers
This course is designed specifically for family photographers who want to leverage Pinterest as a powerful marketing tool.
About the teacher
Welcome! I’m so happy you’re here!
First, hi! I am Fiona, pictured there with my pup Rooney. I am a 14 year family photography business owner who has photographed over 1K families in the PNW
.
Over the last year, I used the exact strategies we will discuss in this mentoring program to grow 44% more in revenue over the year before. I did not make that much more because I bought new presets or a few more dresses for the client closet or because I hit 10k on insta…
It was because I was consistently and effectively marketing my family photography like a local business. Six figures felt a lot easier because I was able to base my marketing around my seasonal income goals instead of marketing out of desperation to an audience who wasn’t looking to book.
If you feel lost about where where and how to market your beautiful art you are not alone! Just knowing where to START can feel impossible. I have been there. I would open IG ready to post, write out a caption.. then .01% of my audience would see it. Of those .01%, how many were local moms looking for a photographer? Not many. The dates would remain unbooked.
For the majority of family photographers, the output to visibility ratio off in their marketing. Our goal is to identity the marketing activities that result in bookings and pour into those. Putting your heart into the world for no one to even see is disheartening and frustrating. We will work through the mindset issues likely holding you back and being the group will give you the boost of bravery you need to show up.